Public Relations

Fresh Impact PR Group's mainstay, we've been helping clients make the news for over a decade. Now, we're helping them make the news and create the news.

Amazon Bestseller Strategy

Placing on an Amazon or New York Times bestsellers' list will offer a significant opportunity for any author.

Micro sites

Our goal in utilizing micro sites is simple: engage activity around the launch of a new project to build online community and presence.

Brand Development

Branding is a critical component to a customer's purchasing decision; customer complaints and opinions are available online and viewable through a simple search.

Media Coaching

Can you communicate your message in 30 seconds or less? Are people responding to your message?

Home » Archive by Month

Article Archive for May 2011

Book Expo America – NYC #BEA11
May 25, 2011 – 11:01 am | No Comment
Book Expo America – NYC #BEA11

Book Expo America is taking place this week in New York City. THE book trade show, I look forward to BEA every year and seeing the trends, the celebrities, and all things book related. I …

Trending Amazon story quotes Scott Spiewak
May 20, 2011 – 11:59 am | No Comment
Trending Amazon story quotes Scott Spiewak

Known writer Erika Morphy who freelances in many top places quoted Scott Spiewak in a trending story on Amazon and ebook sales regarding the Kindle.  The ECommerce Times gets 4 million hits a day. Read the …

How Is Arnold Handling His PR Crisis?
May 19, 2011 – 7:19 am | No Comment
How Is Arnold Handling His PR Crisis?

News of Arnold Schwarzenegger’s love child broke two days ago. Similar to Tiger Woods scandal, it’s become a PR viral frenzy with 5,220 online stories written about it to date.
Not condoning his behavior, I give …

Surprised by Love debuts on 4 Bestseller Lists
May 17, 2011 – 3:44 pm | No Comment
Surprised by Love debuts on 4 Bestseller Lists

 
Surprised by Love authors Dr. Jay and Julie Kent Ferraro debuted on the Amazon Bestseller List in 4 categories: #1 Divorce, #34 Love & Romance, #42 Family Relationships and #41 Kindle Bestseller.  Their memoir pose offers a true story …

Tulsa World features ‘Surprised by Love’
May 17, 2011 – 7:05 am | No Comment
Tulsa World features ‘Surprised by Love’

 
The much anticipated Surprised by Love memoir book was picked up locally in the Tulsa World with a full page article and photo shoot seen here:
http://www.tulsaworld.com/news/article.aspx?subjectid=18&articleid=20110514_18_A13_CUTLIN826408&archive=yes

Local Support for Book Promotion Still Important
May 16, 2011 – 11:30 am | No Comment
Local Support for Book Promotion Still Important

Local Support for Book Promotion Still Important – Surprised by Love Launches to Raves in Tulsa Market:
There is great debate about local bookstore signings and if they matter anymore given the news that the remaining …

Amazon as Publisher, Publishers as booksellers
May 9, 2011 – 2:46 pm | No Comment
Amazon as Publisher, Publishers as booksellers

We follow the book blogger at the L.A Times, Carolyn Kellogg.  She does a heck of a job keeping tabs on the ever-changing publishing industry and her blog is more than worth following.  Thought her …

It’s Time to Get Your Message Heard
May 2, 2011 – 2:26 pm | No Comment
It’s Time to Get Your Message Heard

Are you trying to land top rated interviews for your story? The key to doing that is to tie your brand, book, and message to a newsworthy story.
For more than a decade, Fresh Impact PR Group has been landing top …