Public Relations

Fresh Impact PR Group's mainstay, we've been helping clients make the news for over a decade. Now, we're helping them make the news and create the news.

Amazon Bestseller Strategy

Placing on an Amazon or New York Times bestsellers' list will offer a significant opportunity for any author.

Micro sites

Our goal in utilizing micro sites is simple: engage activity around the launch of a new project to build online community and presence.

Brand Development

Branding is a critical component to a customer's purchasing decision; customer complaints and opinions are available online and viewable through a simple search.

Media Coaching

Can you communicate your message in 30 seconds or less? Are people responding to your message?

Home » Archive by Month

Article Archive for December 2011

Surprised by Love
December 28, 2011 – 3:26 pm | No Comment
Surprised by Love

Fresh Impact PR Group helped design and implement all phases of the Surprised by Love website.  The work we provided on this website not only led to the author gaining a great start on a …

Inside the Huffington Post
December 15, 2011 – 1:41 pm | No Comment
Inside the Huffington Post

Getting face to face time with bloggers is always important for book marketing as well as book publicity.  It helps you get to the top of any slush pile which never hurts.  Yesterday I had …

What Really Matters for the Future of Publishing
December 12, 2011 – 9:25 am | No Comment
What Really Matters for the Future of Publishing

Publishing continues to ever evolve and shift.  We had a marketing meeting this past week with Nav Press discussing their future plans which I enjoyed.
During my visit I was made aware of a fascinating video …

Make UR writing sing like the Beatles
December 5, 2011 – 9:53 am | One Comment
Make UR writing sing like the Beatles

This is a guest post by Mike Loomis. Mike is a writer and Senior Team Leader with Vaughn Street. You can follow him on Twitter: @MikeLoomis
I’m no songwriter, but I remember when I first discovered …

The Future of Book Marketing
December 1, 2011 – 6:07 am | 3 Comments
The Future of Book Marketing

Since the huge jump of sales from Black Friday Weekend along-side the recent dialogue from Digital Book World blog regarding Seth Godin I anticipate continued change in the publishing landscape.  The way we are promoting …