Public Relations

Fresh Impact PR Group's mainstay, we've been helping clients make the news for over a decade. Now, we're helping them make the news and create the news.

Amazon Bestseller Strategy

Placing on an Amazon or New York Times bestsellers' list will offer a significant opportunity for any author.

Micro sites

Our goal in utilizing micro sites is simple: engage activity around the launch of a new project to build online community and presence.

Brand Development

Branding is a critical component to a customer's purchasing decision; customer complaints and opinions are available online and viewable through a simple search.

Media Coaching

Can you communicate your message in 30 seconds or less? Are people responding to your message?

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Articles tagged with: author development

Why the Power of Local Media Still Works for any Author or Brand!
April 10, 2014 – 8:51 am | No Comment
Why the Power of Local Media Still Works for any Author or Brand!

With all the hype surrounding social media local media in an author’s home town still warrants attention(Click to Tweet)
Local Buffalo, NY author Carol McLeod was releasing her 4th book called No More Ordinary.  Fresh Impact …

Why Tapping into Freelancer’s Works – hitting with TheStreet.com
April 9, 2014 – 10:22 am | No Comment
Why Tapping into Freelancer’s Works – hitting with TheStreet.com

We connected our client with a freelancer for this website.  The writer has now used our client Morag Barret on several occasions.  She is even now going to our client directly when needing quotes for …

Citi Group launches Women’s Blog using our client Morag Barrett
April 9, 2014 – 10:17 am | No Comment
Citi Group launches Women’s Blog using our client Morag Barrett

Morag Barrett author of Cultivate – The Power of Winning Relationships was used in a new blog launched by Citi Group.  With Citi Group having millions of customers this was an influential blog to place …

New Blog by Monster quotes Author Morag Barrett
April 9, 2014 – 10:05 am | No Comment
New Blog by Monster quotes Author Morag Barrett

Author of Cultivate – The Power of Winning Relationships, Morag Barrett was quoted in a new blog by Monster. com.  This site and parent site generate 22 million hits and warrants a mention.  We …

Cultivate – The Power of Winning Relationships author Morag Barrett w/ Breakout Campaign
April 4, 2014 – 8:17 am | No Comment
Cultivate – The Power of Winning Relationships author Morag Barrett w/ Breakout Campaign

Morag Barrett, author of Cultivate – The Power of Winning Relationships had a breakout day on Amazon using our services reaching multiple bestseller categories including #1 Team’s, #1 Workforce, #1 Hot New Releases, #1 Mover’s …

Highly Recommended author Paul Rand grabs National Attention
March 24, 2014 – 7:22 am | No Comment
Highly Recommended author Paul Rand grabs National Attention

Paul Rand used our services of an Amazon Bestseller Campaign in conjunction with an overall publicity program that grabbed upwards of 6 bestseller categories.  The book apexed at #22 as well as grabbing #1 Mover’s …

7 Ways to Find Your #Writing Voice
February 12, 2014 – 12:25 pm | No Comment
7 Ways to Find Your #Writing Voice

We have our colleague Mike Loomis guest blogging today.  Mike and I over the last year have taken several consulting trips together.  All of which were a ton of fun.  One of the topics that …

Cross-Device Communications, Sales and Book Marketing…A Piece of Cake
January 16, 2014 – 9:59 am | No Comment
Cross-Device Communications, Sales and Book Marketing…A Piece of Cake

We have the honor today of hearing from our trusted friend and colleague, Holt Vaughn from The EastCo Group.  Holt is more than an expert and has myriads of client roster’s that will dazzle you.  …

5 Ways to Sell More Books in 2014
January 10, 2014 – 9:23 am | No Comment
5 Ways to Sell More Books in 2014

Well, book publishing survived another year.  Are you surprised?  I am not.  Having a book published is still considered the 21st Century business card, according to Fast Company.  But book selling has become quite the …

Landing Inc.com for Morag Barrett author of Cultivate: The Power of Winning Relationships
December 18, 2013 – 9:18 am | No Comment
Landing Inc.com for Morag Barrett author of Cultivate: The Power of Winning Relationships

This article piece our client Morag Barrett from the Skye Team was quoted several times in a newsletter to Comcast customers business plan that have a partnership with Inc.
The power of this newsletter is that …