Public Relations

Fresh Impact PR Group's mainstay, we've been helping clients make the news for over a decade. Now, we're helping them make the news and create the news.

Amazon Bestseller Strategy

Placing on an Amazon or New York Times bestsellers' list will offer a significant opportunity for any author.

Micro sites

Our goal in utilizing micro sites is simple: engage activity around the launch of a new project to build online community and presence.

Brand Development

Branding is a critical component to a customer's purchasing decision; customer complaints and opinions are available online and viewable through a simple search.

Media Coaching

Can you communicate your message in 30 seconds or less? Are people responding to your message?

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Articles tagged with: publicist

Why Tapping into Freelancer’s Works – hitting with TheStreet.com
April 9, 2014 – 10:22 am | No Comment
Why Tapping into Freelancer’s Works – hitting with TheStreet.com

We connected our client with a freelancer for this website.  The writer has now used our client Morag Barret on several occasions.  She is even now going to our client directly when needing quotes for …

Book Publicity Basics to Grow your Following and Gain Sales
June 11, 2013 – 1:32 pm | No Comment
Book Publicity Basics to Grow your Following and Gain Sales

Have you ever heard the phrase, “it takes a small village to raise a child”.  The same could be said of selling books these days.  It takes a small army or a well thought out …

Why Your Content is still King – grow your brand organically the right way!
January 24, 2013 – 2:12 pm | No Comment
Why Your Content is still King – grow your brand organically the right way!

(image from Bobby Rettew)
We work with clients of all types.  In the last week we signed on three new top level clients including one  whom has been on the bestseller list for 2 years …

The Importance of a Book Website for an Author
May 29, 2012 – 12:29 pm | No Comment
The Importance of a Book Website for an Author

Fresh Impact PR Group has been doing book websites for the last 5 years on a regular basis.  Our team has used them in various ways depending on the needs of the book marketing campaign …

The #AmericanIdol of #Publishing
January 19, 2012 – 2:14 pm | No Comment
The #AmericanIdol of #Publishing

With the launch of Idol last night it got me to thinking what if there was an American Idol of Publishing? We could partner with a major top 5 publisher with the thought in mind …

Become a Retail Portal – Think like an Entrepreneur to sell more books!
September 8, 2011 – 5:10 am | No Comment
Become a Retail Portal – Think like an Entrepreneur to sell more books!

Selling books these days takes thinking like a retailer who gets it.  Look at Amazon for example, they don’t just sell you a book they offer you the entire bookstore in the palm of your …

Doing what it takes to sell Books!
September 6, 2011 – 1:01 pm | No Comment
Doing what it takes to sell Books!

Recently our firm had the privilege of helping a Hollywood Executive by the name of DeVon Franklin with his book Produced by Faith.  DeVon has helped produce the likes of movies we have all heard …

Dr. Jay Kent Ferraro guest blogs on The Huffington Post
July 25, 2011 – 12:57 pm | No Comment
Dr. Jay Kent Ferraro guest blogs on The Huffington Post

Dr. Jay Kent Ferraro recently was asked based on the success of his new book ‘Surprised by Love’ to be a guest blogger on the renowned Huffington Post platform.  This online placement will reach 25 million …

Author Matt Bell gives advice to the Chicago Tribune
July 18, 2011 – 1:31 pm | No Comment
Author Matt Bell gives advice to the Chicago Tribune

Author Matt Bell was used as an expert source in an article for the Chicago Tribune which help readers decide best practices on ‘paying off your mortgage’.  A great way for local authors to expand …

The Message Bible hits Times Square
July 18, 2011 – 8:56 am | No Comment
The Message Bible hits Times Square

 Fresh Impact PR Group recently ran a story for client Nav Press and The 10th Anniversary Edition of The Message Bible in Times Square, New York.  The response to the release generated over 132 outlets …